Scotch & Soda  /  Digital Consultancy  
As a consultant for Scotch & Soda, a renowned Dutch clothing brand renowned for their timeless yet personality-driven apparel, I had the privilege of leading the redesign of their global online store.
Collaborating closely with each department, I ensured that the new website not only met business needs but also had adaptability and efficiency at its core, also helping to align the weekly content schedule for the creative teams and developing the seasonal calendar to fall inline with a new process which would be efficient for all. Scotch & Soda went on to become a regular client where I worked to help conceptualise their campaigns within a digital format.
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