Scotch & Soda / Site Redesign
Scotch & Soda are a leading Dutch clothing brand, they have a longstanding reputation for producing high quality timeless clothing with personality. The brand appointed me as an internal consultant to help roll out the redesign of their global online store. An external agency had created a new direction so I was tasked with making them come to life and work in a real environment.
Working from their Amsterdam headquarters I liaised with each department to ensure all business needs were met and that the new site would be adaptable to them. I worked with a hands on approach adapting the wireframes, understanding content requirements and working with the internal dev team to achieve the best and most efficient output within a tight timescale.
This then led on to reworking the weekly schedule for the creative teams and developing the seasonal calendar to fall inline with a new process that would be efficient for all.
Scotch & Soda have since become an ongoing client who I have the pleasure to work with. Projects have included concepting and content creation for their digital presence, including shoot art directiona and digital design for their Denim Fit Guide, Chinos Campaign and a Social Responsibility hub as well as planning the UX for their seasonal content.
